KYMCO USA Signs On as Charter Sponsor for "No Factory Support" Superbike Team

2007-03-21 14:09
KYMCO USA has signed on as a charter sponsor for a North Carolina-based racing team that is making history in AMA Superbike.

>From its headquarters deep in the heart of NASCAR country, Alan Rutherford and his "No Factory Support" team are campaigning through the 2007 Superbike season to win races and also to prove a point.

"We aren't out to bash the factory teams," says team co-owner and manager Alan Rutherford. "But we are out to beat them."

And they are dead serious about it. For riders, the team of "privateers" has attracted three-time AMA champ Doug Chandler and talented young gun Kurtis Roberts, the son of racing legend Kenny Roberts.

According to Alan Rutherford, "We're happy to have KYMCO on board because they're headed in the same direction we're headed. KYMCO is one of the greatest products and they're on the fast-track with growth right now."

The NFS headquarters facility in Gastonia, NC is outfitted with everything a Superbike team needs, including a complete machine shop for making parts and its own dyno room.

"We aren't cutting any corners," Alan Rutherford says. "We are going out to win."

Four CBR 1000's were purchased by the team from Ricky Hendricks Performance Honda in Charlotte. Gary Medley, a veteran from the Parts Unlimited Ducati team, is the crew chief. Matt Worbes from the Muzzy's Exhaust Harley-Davidson team is the engine builder. Danny Hall, who has worked for Yamaha, will set up the chassis. Another Ducati veteran, Neil Freeman, and data specialist, Mike Dillon, round out the team.

Rutherford and his partner, Rick Damele of Oakland, CA, formed their venture based on a belief that the Superbike circuit would benefit greatly by having sponsorship from outside the sport's OE factory names. The example they hope to emulate is NASCAR, which has Sprint Nextel, Tide, UPS, Lowes Home Improvement and dozens of other well-known brands.

The team is aiming high, and to help them achieve their lofty goal KYMCO was one of two sponsors signing on prior to the March 10, 2007 opening race at Daytona. (The other is Mac Tools.)

KYMCO is providing four Super 9 AC 2T model scooters for the team's use in the 2007 campaign. Two will be used by the riders for travel at the tracks. And two will be used by a crew from SPEED Channel which is following the team as part of a reality-based TV series. The television exposure is just one more way to gain a wider audience and wider sponsorship for Superbike.

But first the NFS effort is focused on winning. "We're going with the four fastest bikes and two of the hungriest riders," Rutherford says. "We're going to win and the sponsors will follow."

During the week leading up to NFS Racing's first race, KYMCO USA will be on hand at Destination Daytona providing demo rides an its two- and four-wheel products.


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